Box office collections have been scrutinized since the commercialization of movie culture on the big screen. Movies have become a huge part of our culture and are a reflection of our society as a whole. With the changing times, the pattern of movie consumption has changed and the price of movie tickets has also changed. We talk about films that earn Rs 100 cr, Rs 200 cr, Rs 300 cr and more at the domestic market now, but we usually don’t know the size of a film at that time. In our new review section, we’ll discuss how movies are currently doing, adjusting for growth and more.
Shah Rukh Khan is one of the pillars of the Indian film industry:
Shah Rukh Khan is one of the great actors who has acted in films and has been working in films for more than thirty years. He is a major figure in the Hindi film industry and is gearing up for his next release Pathan, which will be released in a few weeks. The film is a spy thriller starring Deepika Padukone and John Abraham. Shah Rukh Khan tasted success early in his film career and over time he reestablished himself as a very reliable movie star.
Shah Rukh Khan had three theatrical releases in 1998:
Today we are going to discuss a very interesting box office year for Shah Rukh Khan – 1998. The actor has three film releases in the form of Duplicate, Dil Se and Kuch Kuch Hota Hai. Kuch Kuch Hota Hai became one of the highest grossing Indian films, while Duplicate and Dil Se took a hit at the box office. What is interesting to know about the two films that escaped at the box office is that they sold more tickets than all the releases in Bollywood in 2022 except the top 3 grossers The Kashmir Files, Drishyam 2 and Brahmastra.
How much will Kuch Kuch Hota Hai, Dil Se and Duplicate Nett cost compared to current rates:
Kuch Kuch Hota Hai sold over 3.5 crore tickets at the box office while Duplicate and Dil Se sold less than 1 crore tickets, at the theatres. After adjusting for inflation, Kuch Kuch Hota Hai would have grossed over Rs. 600 cr net coarser. In fairness, no Hindi film or Hindi film has achieved this. The highest grosser of any Hindi or Hindi film is 510 cr nett in India. Talking about Duplicate and Dil Se, both have a comfortable Rs. 150 cr plus net worth of India when converted to average movie rate 2023. This comparative study only shows that the standard of films made in the industry is so high that even films that can sell up to 1 crore tickets are called flops. Of course there are many factors to determine the judgment of the film, in many cases the rights of their sale, but the fact is that the benchmark or the threshold is higher than what they are now. How is the 1998 movie storyline different from 2023? :
The difference between then and now is that in the 90s, we didn’t have different ways of watching movies. There are DVDs and VCDs, but they have not affected the film to the extent that they are in serious danger. Now that movies are easily available on digital platforms and where there is exposure of the best international content, it is becoming more difficult to win over the audience and convince them to go to the cinema. And as mentioned earlier, movie ticket prices are skyrocketing, as are food and beverage costs, which often exceed even the ticket price. There are audiences who watch movies and TV shows but they only show up for big action movies or acclaimed movies. Content that doesn’t appeal to a large audience doesn’t have a chance now, because it’s best to consume it more through digital means. We cannot say how much these three films would have earned now, as there are many factors to consider. But based on the ticket prices alone, the net total of the three films will be around Rs. 1000 cr nett this figure will only increase as ticket prices increase. Apart from Pathan, Shah Rukh Khan will have two more film releases in the form of Jawan and Dunki. While Jawan is a masala actioner with a southern flavor, Dunki is a classic film with a good feel at the back of the donkey door. ALSO READ: Pathan Trailer Out: Story Of Shah Rukh Khan, Pakistani Spy Deepika Padukone; 7 interesting fan ideas